Crowlers are changing the way we bring our craft beer home. These 32oz. Crowlers hold fresh, brewed in-house beer that stays fresh longer than glass growlers.
I led creative direction on this campaign from initial concepting of the packaging through the way we marketed the product inside & outside the four walls. The poster was used as in-store POP while the digital campaign was used on social media & email blasts. The goal was to show how easy these Crowlers can go just about anywhere.